Why Choose AURUS?

Aurus is a brand that offers a refined sensibility of design with an enhanced experience of buying fine jewels. Aurus appeals to the constantly evolving woman of today who seeks classic and timeless jewels for her Indian wedding. Jewelry is a reflection of the personality, culture, upbringing and lifestyle choices of the wearer.  The experience we want to offer at Aurus is reflective of our own ideas that define an ideal occasion- from simple to traditional Indian wedding jewelry, from flamboyant to the whimsical, we have it all covered!

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What Indian Bridal Jewelry speaks to you?

Our country and artisanal culture is a melting pot of legacies in handcrafted jewelry making techniques. In the midst of all that the rich land has to offer, what speaks to you most? What resonates with you? Polki? Diamonds? One-of-a-kind quirky? Or maybe some colour?

Polki

The Luxe of Classic Polki Jewelry Polki jewellery is essentially uncut diamonds set with 24K gold kundan. This jewelry style has been given a lot of names, you must have heard the popular ones, Vilandi, Uncut, Polki, Jadau. It has been around since ages, and appreciated by the Mughals and the Indian Maharajas alike.

Diamond

Diamonds have a way of being the most versatile element. They take form in elegant yet statement pieces of jewels. Shimmering like stars in the sky, diamond jewelry comes in traditional and contemporary forms, always better when accompanied with emeralds, rubies, tanzanites and pearls. A long-term favourite of the Jaipur royalty, diamond jewelry is sophisticated, elegant and fun!

Classic Gold Jewellery

Plain gold jewellery has been a predominant style since the beginning of Indian culture. While it has somewhere lost its popularity with the younger generation, the beauty of hand craftsmanship “karigari” is seen vividly in this style of gold jewellery. It is accentuated with uncut diamonds, pearls and sometimes natural gemstones.

Colorful Gemstone Jadau

Our design ideology rates colour as our top preference. Through meenakari and the use of natural gemstones like emerald, rubies, tourmalines, amethyst and hessonites set with 24K kundan this style of jewellery is as unique and heritage inspired as it gets. This jewellery reminds you of your mother’s and grandmother’s collection. It has trinkets and craftsmanship that are age-old and remind us of the past.

Heritage regional heirlooms

As we continue to migrate for study and work, within the country to somewhere afar, a lot of us are alienated from where we belong. Weddings are a time when there is an urge to connect to one’s own culture, to one’s roots and so to say, wear it on their sleeve. Jewellery is a great way to achieve this and hold a keepsake of our heritage with us forever.

Gujarati Bride

Enhancing her divine look are the Kakani bangles tinkling with each other making a symphony of its own, an antique Chandar Haar adorning her neck and a Damni Mattha Patti giving her forehead a divine look.

Punjabi Bride

The Punjabi bride dazzles in her contrasting jewellery with the indispensable red and white chooda and gold kalire. Prettier than all the roses that surround her, she captivates everyone with her charm.

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South Indian Bride

Inspired by her rich heritage of Indian wedding traditions, the Tamil bride is radiant and her ornaments of cultural and religious significance are inscribed with intricate designs of various deities.

Marathi Bride

Resembling royalty in her nauvari saree draped in the typical dhoti style. The vibrant, culture rich festivities of her wedding paints a picture of beauty and splendour.

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Bengali Bride

True to tradition, the Bengali bride makes her entrance seated on a palanquin with her eyes covered with betel leaves. She wears traditional Indian bridal necklaces such as the ‘paati haar’ for her wedding ceremony. With the red bindi and painted forehead.

Sikh Bride

The Anand Karaj, the Sikh religious wedding ceremony, carries a variety of traditions and grander celebrations that can complement the marriage union. Her arms are covered in a set of red and white choorian, or bangles, and people touch them as a way to wish the bride well.

Know The Head To Toe Of Jewellery

Choosing the right combination of necklaces, earrings and other jewellery is an art, very much like styling a saree or lehenga with the right blouse, dupatta or belt!  Ideally pick a jewellery piece that you want to highlight, it could be a necklace, a couple of nicely styled layered necklaces or a pair of statement earrings paired with a maangtika or a mathapatti.

Pretty much anything goes for necklaces as long as they lend the Indian wedding bride a touch of glamor and a majestic aura. Simple gold was considered the standard in years past, but modern brides are opting for necklaces embellished with diamonds, kundan, and other colorful accents.

Necklaces →

Intricate patterns are considered en vogue, as are heavier designs. Indian brides must give some thought to comfort when selecting them, as she will wear them throughout the entire ceremony. The design has hanging elements and is loved for the distinctive ‘jingle’ of these hanging elements.

Earrings →

No bride’s fingers lay bare at her wedding. Indian wedding ring traditions are rich in variants. The bridal designs range from simple bands to intrinsic designs with or without coloured gemstones, diamonds or coloured stones.

Finger Rings →

Bangles and kadas have always been a part of the bridal jewellery trousseau. But gone are the days where brides only stick to chudas and glass bangles on their wedding day. Along with ring stacking, brides have taken on kada and bangle stacking in the most unique and modern way for their big day.

Bracelets →

Earlier an exclusive to Hindu weddings, this small piece of traditional Indian jewellery that adorns the forehead is one that adds to the beauty, sophistication and royalty of the bridal attire. It is believed that the spot where the headpiece rests is symbolic of the union of the bride and groom on a spiritual, emotional and physical level.

Maangtika →

Toe Rings

Toe rings are worn on the second toe of each foot and symbolize marriage. It is synonymous to the finger wedding ring worn in western cultures and is a sign of marital status.

Nose rings

Nose rings, or naths, are one of the more distinctive items of Indian bridal jewelry and have a long history dating back to the Mughal Empire. They come in a range of sizes and add an undeniable flair to a bride’s look.

Waistband

Having at one time almost fallen out of fashion, waistbands are now back in a big way. They owe their renewed popularity to the fact that they enhance the beauty of the torso, and some say they lend a sort of angelic or heavenly quality to a bride.

Anklets

Anklets are key elements of a bridal outfit and are often worn in conjunction with toe rings. Both have special significance as symbols that signify a woman is married. They are also considered to be supportive of women’s health, particularly reproductive health.

Taking care of your wedding jewelry

Handle each piece with care as many settings are delicate and are prone to breakage if dropped or dealt with recklessly. While care has been taken to ensure that all the pieces adhere to the best quality and craftsmanship possible, the jewelry is handmade and there might be breakage, stone displacement or other issues due to conditions beyond our control.

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Multipurpose Indian wedding jewelry

Multi-functional jewellery is driven by both design and utilitarianism, serving many purposes at the same time. And its invest-in-one-piece-find-many-uses mantra is seeing more and more jewellery lovers gravitating towards it.

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Repurpose mom's heirloom jewelry

Passing down Indian bridal jewelry sets for weddings through generations is a beautiful symbolic representation of one’s legacy. It’s not uncommon in India to see mothers giving their jewellery to their daughters or some ‘khandani’ (family) bangles or rings that are specially kept aside to welcome a new daughter-in-law.

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Pairing your indian bridal jewellery & wedding attire

As important it is to pick your Indian wedding outfit that fits your body and occasion, it is equally important to pick the jewellery that fits the outfit and occasion. If matched properly, every jewellery piece is a statement on its own.

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